NEW YORK – April 2, 2010 – Next week at the sold out Social Media: IAB Marketplace conference, executives from CDW LLC and Spiceworks™, Inc. will lead a conference session titled: “Effective Community B2B Marketing with Social Media – Lessons from B2B Marketers.” The presentation will cover social media best practices business-to-business marketers can use to connect with prospects and buyers in online communities.
The Social Media: IAB Marketplace conference is a one day event that brings together some of the industry’s most influential and respected social media experts. This year’s speakers include representatives from Coca-Cola, BlogHer, Federated Media, Del Monte Foods, GE, Media Link and more.
What:
Presentation – “Effective Community B2B Marketing with Social Media – Lessons from B2B Marketers”
Who:
Lauren McCadney, Sr. Segment Marketing Manager, CDW
Jay Hallberg, Co-founder and Vice President of Marketing, Spiceworks
When:
Monday, April 5th, 2010
10:05-11:20am ET
Where:
Social Media: IAB Marketplace Conference
The Roosevelt Hotel
Madison Avenue & E 45th St
New York, NY 10017
www.theroosevelthotel.com
Spiceworks is enabling ‘Social IT’ by combining systems and network management software with a rapidly growing and active Facebook-like community of IT professionals. More than 900,000 IT professionals in 196 countries use the free Spiceworks IT Desktop software and integrated online community to collaborate with each other and manage their IT networks and services. Together Spiceworks users support 30 million employees, manage 50 million computers and devices, and spend $150 billion annually on technology products and services.
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