LAS VEGAS – May 21, 2010 – Next week at the Word of Mouth Marketing Association’s (WOMMA) School of WOM conference, Spiceworks™, Inc. Director of Marketing Communications Jen Slaski will be the featured speaker in the conference session titled: “Making Your Customers Crazy for You.” The session will explore ways to successfully foster passion and engage B2B buyers, while highlighting the practical word of mouth marketing steps needed to cultivate a community of happy customers. During the session, Jen Slaski will share lessons Spiceworks learned as it fostered one of the world’s largest online B2B communities.
The WOMMA School of WOM conference focuses on how to engage the social consumer across business disciplines. The conference will include dozens of the most current case studies from major brands showcasing word-of-mouth marketing programs that work.
- What:
- Session – “Making Your Customers Crazy for You”
- Who:
- Jen Slaski, Director of Marketing Communications, Spiceworks, Inc.
- When:
- Wednesday, May 26, 2010
11:00am – 11:45am CDT - Where:
- Swissotel Chicago
323 East Wacker Drive
Chicago, IL 60601-9722
Spiceworks is enabling ‘Social IT’ by combining network management and help desk software with a rapidly growing and active Facebook-like community of IT professionals. Organizations of all sizes use the free Spiceworks IT management software and integrated online community to collaborate with each other and support the management of their IT networks and services. Together Spiceworks users support 32 million employees, manage 55 million computers and devices, and spend $168 billion annually on technology products and services.