AUSTIN, Texas – March 10, 2011 – Today at the Signal Austin conference, Spiceworks™ Inc. co-founder and CMO Jay Hallberg will give a presentation titled: “Local B2B: How the Tech Industry is Doing IT.” The discussion will cover the four pillars of building and fostering powerful local conversations between B2B technology companies and their online buyers. This includes examples of how Spiceworks has taken the global discussion local for its social business network of more than 1.3 million IT pros and 200+ top tech brands.
Signal Austin will focus on Location – the most important new signal to enter the marketing landscape since the search query. The event will explore the implications of the emerging location-based ecosystem, from game-driven startups to how the major platforms (Google, Facebook, Twitter) are responding.
Session Title:
Local B2B: How the Tech Industry is Doing IT
Speaker:
Jay Hallberg
Co-founder and CMO, Spiceworks
When:
Thursday, March 10, 2011
at 11:45am CT
Where:
Driskill Hotel
604 Brazos Street
Austin, Texas 78701
The Spiceworks social business network for IT combines free network management, network monitoring and help desk software with a rapidly growing and active Facebook-like community of IT professionals. Organizations of all sizes use Spiceworks to collaborate with each other and support the management of both cloud-based and on-premise technology products and services.
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