LONDON – December 1, 2011 – Spiceworks™, Inc., the world’s largest social network for IT, today announced it has established Spiceworks Europe Limited in the UK as part of the company’s continued expansion in Europe, the Middle East and Africa (EMEA). By the beginning of 2012, Spiceworks Europe Limited will have six full-time employees based in the UK, including several of the country’s top tech media sales veterans. The new team will help support the growing demand for Spiceworks solutions from the region’s leading technology brands and IT professionals.
In addition, Spiceworks announced the dates for SpiceWorld London 2012 – the company’s first European conference designed to connect IT professionals from small and medium enterprises with leading technology brands. The event will take place 24-25 of May 2012. More information on the conference is available at https://www.spiceworldlondon.com.
“Spiceworks has become the best place in Europe for technology brands to connect with IT pros at small and medium enterprises,” said Scott Abel, Co-founder and CEO of Spiceworks. “Our online traffic in the UK alone is expanding by 70 percent year-over-year. The Spiceworks Europe team will help us take advantage of this tremendous opportunity and better serve our marketing partners and users in the region.”
Since its launch in 2006, the Spiceworks network has attracted nearly a half million IT professionals in EMEA, including 135,000 in the UK. In addition, more than 60 leading technology brands have partnered with Spiceworks to run marketing campaigns in various countries in the region. Spiceworks efforts to better serve the needs of IT professionals in EMEA expanded earlier this year with the launch of Spiceworks University in the UK, a peer-led IT education program.
“Our work in Europe and around the world continues to thrive because Spiceworks offers the ideal place for IT pros and technology companies to simplify their jobs and connect on everything IT,” said Jan Hantke, Director of Sales, EMEA. “We look forward to helping them leverage the Spiceworks social platform in new and innovative ways.”
The Spiceworks social business network enables ‘Social IT’ by combining free network management, network monitoring and help desk software with a rapidly growing and active Facebook-like community of IT professionals. Organizations of all sizes use Spiceworks to discover, buy and manage technology in a social way.
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