Spiceworks to Highlight Social Business Expansion at Social Media World Forum

Spiceworks’ Adam Weinroth to Showcase How B2B Brands Are Using Social Media to Engage Customers

LONDON – March 21, 2012 – Next week at the Social Media World Forum, Adam Weinroth, executive director, Vendor Marketing at Spiceworks™ Inc., the world’s largest social network for IT, will join executives from EDF Energy, Juniper Networks, and The Strategy Web GMBH, for a panel discussion titled ‘Examining strategies for using social media for business to business marketing.’

At Social Media World Forum, Spiceworks will be showcasing how the social business network enables ‘Social IT’ by combining free network management, network monitoring and help desk software with a rapidly growing and active Facebook-like community of IT professionals and technology brands. Organisations of all sizes use Spiceworks to discover, buy and manage technology in a social way.

The Social Media World Forum Europe event is a two day digital, online and mobile marketing conference, providing advice around how to engage customers, manage brand perceptions, empower employees and open new untapped audiences through diverse social media channels.

Session:
“Examining strategies for using social media for business to business marketing”
Speakers:
Adam Weinroth, executive director, Vendor Marketing, Spiceworks
Martin Meyer Gossner, founder and managing director, The Strategy Web GMBH
Kristen French, head of Digital and Social Media, EDF Energy
Zoe Sands, head of Digital Marketing – EMEA, Juniper Networks
When:
Wednesday, 28 March 2012, 14:10
Where:
Olympia Conference Centre
Hammersmith Road
London
W14 8UX

About Spiceworks

Spiceworks is the marketplace that connects the IT industry to help technology buyers and sellers get their jobs done, every day. The company helps people in the world’s businesses to find, adopt, and manage the latest technologies while also helping IT brands build, market, and support better products and services. Founded in 2006 and headquartered in Austin, Texas, Spiceworks empowers people to use technology to make their organizations, their communities, and the world better. For more information, visit http://www.spiceworks.com.

Follow Spiceworks on Twitter: http://twitter.com/spiceworks and connect with Spiceworks on Facebook: http://www.facebook.com/Spiceworks.


Spiceworks is a registered trademark of Spiceworks, Inc. All other names may be trademarks or registered trademarks of their respective owners.